This morning on the way to work I heard Jack and Diane by John “Cougar” Mellencamp (side note, I’m so disappointed he doesn’t rock the “Cougar” anymore!). And for some reason I finally really heard the lyrics:
Jacky say “Hey Diane lets run off
Behind a shady tree”
Dribble off those Bobbie Brooks slacks
Let me do what I please.
I thought, HEY! I know that label! Turns out Bobbie Brooks isn’t really a person, just one of those ladies names that some company decided would make a good clothing wear label.
Bobbie Brooks label via Vintspiration
BOBBIE BROOKS, INC., was established in 1939 by Maurice Saltzman and Max Reiter as Ritmore Sportswear, Inc. in Cleveland, OH. Beginning with a $3,000 investment, they built the company into a multi-million dollar operation within the next 15 years. In 1953, Saltzman bought out Reiter’s share in the company for $1 million and the firm became Bobbie Brooks, Inc. Bobbie Brooks produced and sold stylish clothes for teenage and junior-miss girls, coordinating the styling, colors, and fabrics. Eventually, the company expanded its line to include apparel for women 25-44, and added production divisions in other cities during the 1960s.
The company filed for bankruptcy in Jan. 1982 and in 1986, Bobbie Brooks announced that it would stop making its junior and misses lines, in order to focus on clothing for women. It is now owned by Garan, and as of 2010, was carried in Dollar General stores. – via The Encyclopedia of Cleveland History and the Vintage Fashion Guild Label Resource
Vintage 60s dress// HUGE bow// Bobbie Brooks by hakther
Vintage 70s BOBBIE BROOKS Butterscotch Plaid Dress – Wool – Office Fashion by ParkwaterPrincess
1950s Pink Cotton Dress/ Dirty Dancing Dress by petalpinkvintage
SALE Mod wool shorts . orange navy plaid . twiggy size . Bobbie Brooks . preppy. xs teen by BeAtSaNdBoHoS